Effectum investor demo

Luna Vale tour operating system

A seeded DACH launch scenario connecting artist readiness, venue matching, dynamic rider requirements, equipment health, provider coordination, ticketing forecast, settlement, and AI-reviewed operations.

Storyline status

Human review required

open

Artist profile

seeded

Tour generated

generated

Venue fit

72% technical

Inventory risk

broken

Provider request

sent

Settlement

forecast

Investor proof without flattening the operation

A credible Effectum demo should prove that one live-entertainment dependency propagates through the real operating system: product data, venue truth, provider work, human review, demand, and money.

Primary flowEvidence linkHuman gate
  1. 01seeded

    Artist source

    Luna Vale

    2026.05 Dynamic Rider

    Owned fans

    32.700

    Evidence

    Profile, audience signal, tour assumptions, and approval context are locked into the same story.

    Open artist cockpit
  2. 02broken

    Venue constraint

    Astra Kulturhaus

    1.200 cap · 22:30 curfew

    Tech fit

    72/100

    Evidence

    grandMA3 compact lighting console is broken and blocks publish approval.

    Open venue cockpit
  3. 03required

    Rider requirement

    Lighting console

    2026.05

    Priority

    required

    Evidence

    The touring show file needs a programmable desk or accepted provider alternative.

    Open rider
  4. 04reviewing

    Provider mitigation

    Pulse Production Collective

    lighting

    Checklist

    1/3

    Evidence

    Backup desk is available; show-file import and venue DMX patch still need confirmation.

    Open provider cockpit
  5. 05open

    Ops action

    Resolve console

    effectum ops

    Due date

    2026-05-31

    Evidence

    3 resolution paths stay auditable in the action center.

    Open action task
  6. 06threshold met

    Ticket proof

    Sell First preview

    threshold met

    Preview tickets

    913/850

    Evidence

    913 preview tickets keep commercial proof connected before public launch.

    Preview ticket shop
  7. 07forecast

    Settlement outcome

    Artist payout

    forecast

    Forecast P&L

    €12,456

    Evidence

    €35,360 revenue forecast stays connected to venue, provider, and marketing costs.

    Open finance guardrail

Seed fallback

local seed

The UI can fall back to the local seed.

Required

high

Critical production decisions stay explicitly gated.

Canonical case

seeded

demo-luna-vale-maxvp · 2026-05-28

Investor story spine

One seeded show, every operating dependency visible

The demo should feel like a guided product proof: each role opens the same Luna Vale case from a different operating angle, then the live D1 action changes risk, readiness, and finance.

  1. 01seeded

    Artist source locked

    Luna Vale profile, rider version, management context, and demo persona are available as one seed.

    2026.05

  2. 02generated

    Tour plan becomes venue fit

    5 DACH cities are scored against demand, capacity, route logic, and booking readiness.

    92% demand

  3. 03broken

    Inventory changes the story

    Astra Kulturhaus looks viable, but grandMA3 compact lighting console changes technical fit and provider readiness.

    72% tech fit

  4. 04open

    Action lands in settlement

    Pulse Production Collective mitigation flows into the AI action audit and updates the artist payout forecast.

    €12,456

Active demo role: Artist/profile, rider, approvals

Tour plan and venue fit

Primary hold

Astra Kulturhaus

Main Hall · 1.200 cap · 10m x 7m stage · load-in 14:00

Demand fit92%
Capacity fit88%
Technical fit72%
Risk score68%

Berlin

2026-09-18 · Astra Kulturhaus

Demand92%
Technical fit72%
at risk1.040 tickets

Munich

2026-09-27 · Muffathalle

Demand76%
Technical fit90%
optioned1.180 tickets

Dynamic rider and inventory health

2026.05

Luna Vale Dynamic Rider

structured

sound

Club-grade stereo PA with front fill and sub coverage

required

lighting

Programmable lighting desk compatible with touring show file

required

power

3x63A stage power with separated audio power

required

hospitality

Vegetarian hot meal for 8 plus allergy-safe snacks

preferred

grandMA3 compact lighting console

broken

DMX output failed during last club night; rental replacement required.

local seedloading

L-Acoustics main PA

working

System test passed with front-fill alignment.

3x63A stage power

working

Distribution checked and labeled.

Booking and provider requests

Venue booking request

sent

Berlin demand supports Astra's 1,200 cap, but the lighting console failure lowers technical fit until a rental or repair is confirmed.

Pulse Production Collective

reviewing
1. Confirm grandMA3 backup desk
2. Import Luna show file
3. Confirm venue DMX patch

Action center

AI recommendation

Confirm Pulse replacement desk before Berlin publish approval

needs review
  • The required lighting console is marked broken by the venue.
  • Pulse has a compatible replacement in region and verified insurance.
  • Berlin demand is strong enough that switching venues would reduce margin.

Resolve broken Astra lighting console

open
Confirm Pulse rental deskMark venue repair completeSwitch Berlin venue hold
local seedloading

Ticketing and settlement

Ticket forecast

€35,360

913 sold in preview

Effectum take

€5,304

15% demo assumption

Venue cost25%
Provider cost15%
Artist payout share35%
Settlement is forecast until provider mitigation is approved.